by Chevrolet in the News on November 25, 2011

No, you haven’t stumbled onto Flowers in the News.
In addition to offering cars like the Chevrolet Volt and upcoming Chevy Spark—both capable of providing drivers with the ability to enjoy all-electric, zero-emissions driving—the brand has recently expanded its emissions-reduction efforts beyond the auto industry entirely. This includes committing to spend up to $40 million on 16 projects across the country, with the goal of preventing about 4.6 million metric tons of CO2 from entering the atmosphere in the next five years. Among these projects: Helping Metrolina Greenhouses in Huntersville, N.C., switch its main energy source from fossil fuels like natural gas to sustainable biomass—in this case, waste wood from land clearing. [click to continue…]
by Chevrolet in the News on November 16, 2011

How’s this for doubling your pleasure: Not only does the 2012 Chevy Camaro family offer the fastest, more powerful production Camaro ever—in the form of the awesome ZL1—but now that lineup also includes the safest Camaro yet. That’s because the 2012 Camaro Coupe recently became the first vehicle of any kind to attain the highest possible score—five stars—in every single facet of the revised National Highway Traffic Safety Administration (NHTSA) New Car Assessment Program. [click to continue…]
by Chevrolet in the News on November 15, 2011

The lowdown on the upgrades to the 2012 Chevrolet Equinox?
“Since this generation went on sale in mid-2009 we have sold every Equinox we can build, but we aren’t counting on that momentum to carry us,” said Russ Clark, director, Chevrolet marketing. “We have carefully selected technologies that our customers will find valuable and are able to offer them at very attractive prices.” [click to continue…]
by Chevrolet in the News on November 14, 2011

Developed to appeal to both city drivers and first-time buyers, the all-new 2013 Chevy Spark is set to make its U.S. debut on Nov. 16 at this year’s Los Angeles Auto Show. It marks Chevy’s first foray into the city-car segment in this country, and the brand plans on setting the pace with the Spark, thanks to the car’s unique focus on both fun and features. [click to continue…]
by Chevrolet in the News on November 11, 2011

The new 2012 Chevy Camaro ZL1 is clearly the fastest production Camaro to ever hit the road, but that’s just part of the story: The ZL1 is a true all-around sports car that has both the power to hit 170 mph on Germany’s famed Nürburgring racetrack and the handling chops to cover the course even faster than a Porsche 911 GT3. And while a 580-hp V8 is primarily responsible for the former, it’s the ZL1’s aerodynamic design that helps enable the latter.
“The Camaro ZL1 lapped the Nürburgring in an incredible 7:41.27 seconds, which would not have been possible without work of our aerodynamics team,” said Al Oppenheiser, Camaro chief engineer. “The design of the ZL1 creates downforce like a race car, harnessing air pressure to press the tires against the track for extra grip and control at high speeds.” [click to continue…]
by Chevrolet in the News on November 7, 2011

Consider it perfect timing: The same week that Chevrolet celebrated its first hundred years in business, it kicked off its second century in fine style by selling its millionth Chevy Cruze.
“I can’t think of a better birthday present,” said Chris Perry, vice president for global Chevrolet marketing and strategy. “Cruze’s combination of style, comfort, fuel-efficiency and safety is a hit across the globe. Our customers know a winner when they drive it.” [click to continue…]
by Chevrolet in the News on November 3, 2011

Proving lightning can strike in the same place twice, the Chevrolet Camaro was named the “Hottest Car” during the Specialty Equipment Market Association (SEMA) show for the second straight year. The award goes to the most accessory-friendly vehicle at the event and was first given in 2010—which means the Camaro is the only car to ever win it.
“After more than two years on the market, the Camaro continues to inspire creativity and Chevrolet is thrilled to see that expressed in all the wonderfully personalized examples here at the SEMA Show,” said Chris Perry, vice president, Global Chevrolet Marketing and Strategy. “Camaro has always been a car customers love to personalize and we are doing all we can to support them and the aftermarket industry with parts and accessories that help turn their dreams into reality.” [click to continue…]
by Chevrolet in the News on November 1, 2011

The annual gathering of the Specialty Equipment Market Association (SEMA) is often considered the ideal stage for automakers that want to highlight their “big toys for big boys,” and that certainly was the case today: Chevrolet opened its exhibit at the 2011 SEMA show with the premiere of its Hot Wheels Camaro Concept. And while the concept is a paean of sorts to the 1:64 scale version from Mattel—first introduced in 1968—it boasts a full-size helping of both style and performance.
This includes a brilliant “Spectraflame” exterior that matches the look of the original Hot Wheels Camaro, with a striking metallic-green finish that required significant effort to achieve on the Chevy. Designers first had to meticulously prepare the surface of a full-size Camaro, add a primer coat, then cover that with a unique liquid-metal solution that created the car’s mirror-like silver-chrome basecoat. This was followed by several layers of a special green tint that was used to finish the concept’s appearance. [click to continue…]
by Chevrolet in the News on November 1, 2011

The storied tradition of America’s top sports car will open another chapter at this year’s Specialty Equipment Market Association (SEMA) event, as two Corvette show cars, each honoring a different aspect of Corvette history, make their world premieres.
To help recognize the 30th annual “Corvettes at Carlisle” gathering—held each year in Carlisle, Pa., and one of the largest in North America—Chevy is introducing the Corvette Carlisle Blue Grand Sport Concept. Based on the Corvette Grand Sport, the show car shows off a new exterior color—the aptly named Carlisle Blue Metallic—as well as the first appearance of silver-painted Torque 2 wheels and full-length Pearl White racing stripes. [click to continue…]
by Chevrolet in the News on November 1, 2011

After being named the “Hottest Car” of the 2010 SEMA show, the Chevrolet Camaro is ready to turn up the heat even further during the 2011 event, thanks to a full lineup of models that are being introduced at this year’s annual gathering of the Specialty Equipment Market Association.
According to Seattle Chevrolet Dealerships, these include the Camaro Red Zone concept, which is “for those who want great looks and a performance personality,” according to designer Adam Barry, who added that, “It’s a simple yet dramatic statement that is uniquely Camaro.” [click to continue…]